The fees are UK fees
eBay, Vinted, Depop, Etsy and Facebook all take a different cut. A tool built on US fees quietly overstates every margin.
About
The reselling tool we kept wishing existed.
FlipRated is a UK resale project built by three people who got tired of tools that used US fees, ignored HMRC, and treated resellers like hobbyists. So we started building our own.
The problem
Reselling in the UK isn't reselling in the US.
HMRC has a line
The £1,000 trading allowance decides when a hobby becomes taxable. Most tools ignore it entirely and leave you to find out the hard way.
The market is different here
Charity shops, car boots and UK marketplaces behave nothing like the US resale scene most software is designed around.
How we work
The number is the product
The figure that matters is net profit after the real platform fee — not the sale price, not a vanity total. Every tool starts from that number.
Say when to walk away
A score that only ever says 'buy' is marketing. When a category is saturated or margins are thinning, the score should say so plainly.
UK by default
Everything is built for the UK: the fee rates, the tax references, the platforms and the sourcing. Nothing is adapted from elsewhere and left unchecked.
Built in the open
We show what's live, what's in development and what's still a preview. Demonstration figures are always labelled as demonstration figures.
The team
Three founders.
UK-based, funded by our own wallets, building the tool we needed.
Bradley
Co-founder · Technical Director
Builds the platform and the infrastructure, and makes sure every fee, margin and score is calculated correctly.
Jude
Co-founder · Brand & Growth
Responsible for how FlipRated looks, sounds and reaches people — the brand, the newsletter and every word on this site.
Shadhil
Co-founder · Content Director
The reselling knowledge behind the product — the accuracy of every score, fee rate and piece of platform guidance we publish.
Where we are
- April 2026 — Founded
Three founders, £0 external funding, built in the UK.
- 2026 — In build
Profit calculator, category scores and the HMRC tracker take shape.
- Autumn 2026 — Launch
Free and Pro open to the launch list first.
- Founded
- Apr 2026
- Founders
- 3
- External funding
- £0
- Home market
- UK
Questions, feedback, or want in early?
We read everything. Join the launch list, or get in touch.